Musician and songwriter Loyiso Bala, has been appointed as a director of Trinity Broadcasting Network (TBN) and the world’s biggest religious television network.
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Taking to his Instagram account to make the announcement, the 39-year-old musician said: “I have been many things in life, but to be appointed as Channel Director for TBN Africa is the greatest honour! (sic).”
“My role will be to lead an experience team in increasing the overall viewer-experience. This includes content creation and strategic scheduling, brand and channel identity, marketing and new business strategies (sic),” Loyiso added.
According to the statement, Loyiso Bala was a suitable candidate for the position as he “brings with him an intuitive understanding of the business having not only presented and produced several television shows…but has also run a successful talent management company since 2007 and is currently completing the final year of his MBA studies at the Henley Business School.”
Image Courtesy: instagram.com/loyisobala
