Google announced on August 22, 2023 that it had started rolling out a new core algorithm update. The update was designed to improve the quality of search results by better understanding the intent of users’ queries.
The Google August Core Update took about 16 days to complete, and it is now finished. Google has not released any specific details about the changes that were made, but it is likely that they focused on improving the ranking of pages that are more relevant, informative, and helpful to users.
As with any Google core update, it is possible that some websites may see their rankings change, both positively and negatively. If you notice any changes in your website’s traffic or rankings, it is important to stay calm and not make any major changes to your website. It is also a good idea to review your website’s content and make sure that it is up-to-date and relevant to your target audience.
If you are concerned about the impact of the update on your website, you can contact a Google-certified SEO expert for help.
Here are some tips for businesses that are affected by the Google August 2023 Core Update:
- Stay calm and don’t make any rash decisions. It is important to remember that core updates are designed to improve the quality of search results, so it is likely that the changes made will benefit most websites in the long run.
- Review your website’s content and make sure that it is up-to-date and relevant to your target audience. This is always a good idea, but it is especially important after a core update.
- Optimize your website for the keywords that you want to rank for. This includes using the right keywords in your content, title tags, and meta descriptions.
- Build backlinks to your website. Backlinks are links from other websites to your website. They are a signal to Google that your website is authoritative and trustworthy.
- Be patient. It can take time for the changes made by a core update to take effect. Don’t expect to see overnight results.
For more information on the Google August Core Update, visit here.
Image Courtesy: Google